Welcome to Behind the Seams —a lighthearted podcast for fashion startups and creatives looking to gain insider knowledge from those running or working with successful fashion brands. Each episode, we pull back the curtain on the fashion industry to bring you real, unfiltered advice from founders, industry insiders, and experts who’ve been there and done it before. Expect insider tips, game-changing strategies, and behind-the-scenes stories that show not just the highs but also the lows, and everything in between when it comes to building, launching, and scaling a successful fashion brand. From product development and manufacturing to marketing, branding, and everything that can go wrong (and right!), Behind the Seams will be your support crew, keeping you motivated along the path to sell-out success. Whether you're in the early stages of building your brand or already up and running, this is where you’ll find the hindsight, foresight, and non-negotiables that’ll take your brand to the next level. So, grab a cuppa and tune in to hear all the insights from industry leaders.